


Process:
I started out by asking the client what they were looking for - they told me that they wanted a logo that could be used on the site and look great on any apparel they decided to produce in the future. Below you will find the many variations I designed for the client before agreeing on a final logo:

Target Audience:
Fans and readers of the blog site awkwardnadulting.com.
Role:
To create an effective logo for the site.
Skills:
logo design, art direction, typography, communication, branding, symphonic thinking, adobe draw, adobe photoshop, adobe illustrator
Duration:
1 month
Challenges:
Deciding what aspects of the logo to keep and what to take away.
Successes:
Coming to an agreement on a final logo and seeing that logo come into fruition on hoodies and T-shirts.
Final Results & Evaluation:
The creator of the blog fell in love with the design and even posted a pic on Instagram with her wearing it on a hoodie :)!
